Strategic Management A Practical Guide 1st edition by Linda L. Brennan, Faye A. Sisk – Ebook PDF Instant Download/DeliveryISBN: 1631571931, 9781631571930
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Product details:
ISBN-10 : 1631571931
ISBN-13 : 9781631571930
Author: Linda L. Brennan, Faye A. Sisk
Strategic Management: A Practical Guide by Linda L. Brennan and Faye A. Sisk offers a concise, application-oriented introduction to the principles of strategic management. It is designed to help students and professionals navigate the complex world of organizational strategy with clarity and practicality.
Strategic Management A Practical Guide 1st Table of contents:
Part 1: Setting the Course of the Organization
1. The Strategic Management Process
2. Establish a Vision
Part 2: Environmental Issues: The Organization in Context
3. Governance and Social Responsibility of the Firm
4. Sustainability
5. Monitoring the External Environment
Part 3: How to Decide Which Strategy Is Best
6. Assessing Organizational Strengths and Weaknesses
7. The Value Chain
8. Creating Organizational Vision
9. How to Innovate and How Innovation Fits with Strategy
Part 4: Implementation
10. Strategic Clarity: Is Your Plan Complete and Understandable?
11. Evaluating Your Strategy in a Global Context
12. How to Provide Strategic Leadership
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