Introduction to Media Production The Path to Digital Media Production 4th Edition by Gorham Kindem, Robert B Musburger ISBN 1136053212 9781136053214

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ISBN 10: 1136053212
ISBN 13: 9781136053214
Author: Gorham Kindem, Robert B Musburger

Introduction to Media Production began years ago as an alternative text that would cover ALL aspects of media production, not just film or just tv or just radio. Kindem and Musburger needed a book that would show students how every form of media intersects with one another, and about how one needs to know the background history of how film affects video, and how video affects working in a studio, and ultimately, how one needs to know how to put it all together. Introduction to Media Production is the book that shows this intersection among the many forms of media, and how students can use this intersection to begin to develop their own high quality work. Introduction to Media Production is a primary source for students of media. Its readers learn about various forms of media, how to make the best use of them, why one would choose one form of media over another, and finally, about all of the techniques used to create a media project. The digital revolution has exploded all the former techniques used in digital media production, and this book covers the now restructured and formalized digital workflows that make all production processes by necessity, digital. This text will concentrate on offering students and newcomers to the field the means to become aware of the critical importance of understanding the end destination of their production as a part of pre-production, not the last portion of post production. Covering film, tv, video, audio, and graphics, the fourth edition of Introduction to Digital Media promises to be yet another comprehensive guide for both students of media and newcomers to the media industry.

Introduction to Media Production The Path to Digital Media Production 4th Table of contents:

CHAPTER 1 ●Producing: Exploiting New Opportunities and Markets in the Digital Arena
Introduction
The Audience
Audience Analysis
The Technology of Distribution
New Production Considerations
The Big Ten of Distribution
AM-FM Terrestrial Radio
HD-Radio (IBOC)
Mobile
Satellite
Terrestrial Television
Cable/Telcos
Disk/Disc
The Internet
Games
Motion Pictures
Solid-State Storage
The Economics of Distribution
Broadcasting, Cable, and Satellite
Theatrical and Nontheatrical
Home Video, audio, and Multimedia
Corporate and In-House
Internet Distribution
The Future of Distribution and Exhibition
Summary
Exercises
Additional Readings
CHAPTER 2 ●The Production Process: Analog and Digital Technologies
Introduction
Stages of Production
Preproduction
Production
Postproduction
Digital versus Analog Technology
Digital Technologies Used in Preproduction
Digital Technologies Used in Production
Digital Technologies Used in Postproduction
Production Terminology
Single-Camera Versus Multiple-Camera Production, and Studio Versus Location Production
Planning for Positive Production Experiences
Avoiding Negative Production Experiences
The Production Team in Audio, Video, Film, and Multimedia Production
Creative Staff in Media Production
The Production Crew in Media Production
The Production Team in the Recording Industry
The Production Team on an Interactive Multimedia Production
Visualization: Images, Sounds, and the Creative Process
Conveying Information
Rhetorical Persuasion
Artistic Expression
Production Aesthetics
Realism
Modernism
Postmodernism
Combining Aesthetic Approaches
A Short History of Audio, Film, and Video Production Technology
Summary
Exercises
Additional Readings
CHAPTER 3 ●Producing and Production Management
Introduction
Producing
Role of the Producer
Production Strategies
Legal Rights and Concerns
Unions, Guilds, and Nonunion Working Conditions
Production Management
Script Breakdown
Shooting Schedule
Production Budget
Summary
Exercises
Additional Readings
CHAPTER 4 ●Scriptwriting
Introduction
Visual Thinking
Preparation for Scriptwriting
Research
Premise, Synopsis, and Outline
Treatments
Scriptwriting Formats
Full-Page Master Scene Script Format
Split-Page Script Format
Semiscripted Formats
Fiction Scriptwriting
Dramatic Structure
Characterization and Theme
Adaptation
Short Fiction Forms and Formats
Interactive Stories and Games
Nonfiction Scriptwriting
Rhetorical and Expository Structure
Voice and Point of View
Narration and Interviews
Short Nonfiction Forms and Formats
Interactive Learning and Training
Summary
Exercises
Additional Readings
CHAPTER 5 ●Directing: Aesthetic Principles and Production Coordination
Introduction
Aesthetic Approaches
Realism
Modernism
Postmodernism
Visualization
Types of Shots
Camera Angle
Stationary versus Mobile Camera Shots
Composition
Aspect Ratio
Symmetry
Closure
Combining Shots
Straight Cut or Take
Fade
Dissolve
Wipe
Defocus
Swish Pan
Special Effects
Digital Transitions
Scene Construction
Continuity Editing
Pace and Rhythm
Compression and Expansion of Time
Screen Directionality
Directional Glances
The 180-Degree Axis of Action Rule
Sound and Image Interaction
On-Screen versus Off-Screen Sound
Commentative versus Actual Sound
Synchronous versus Asynchronous Sound
Parallel versus Contrapuntal Sound
Composing Images for Prerecorded Music
Composing Music for Prerecorded Images
Preparing the Shooting Script
Production Coordination
Production Meetings
Casting
Rehearsals
Performer and Camera Blocking
Multiple-Camera Directing
Timing
Running Time
Timing in Production
On-the-Air Timing
Production Switching
Director’s Commands
Live-on-Tape Recording
Single-Camera Directing
Cutaways
Shooting Ratios
Director’s Terminology
Summary
Exercises
Additional Readings
CHAPTER 6 ●Audio/Sound
Introduction
Aesthetics of Audio/Sound
Types of Microphones
Transducer Elements
MIC Placement and Selection
On-Camera Mics
Off-Camera Mics
Selecting the Best Mic
Using Multiple Mics
Stereo Mic Placement
Digital Mic Placement
Sound-Signal Control
Audio Problems: Distortion and Noise
Sound Intensity Measurement
Cables and Connectors
Console Operation
Sound Perspectives
Stereo Sound
Multichannel Sound
Dolby Digital 5.1, 6.1, and 7.1 Sound and Beyond
Summary
Exercises
Additional Readings
CHAPTER 7 ●Lighting and Design
Introduction
Realist Lighting and Design
Modernist Lighting and Design
Postmodernist Lighting and Design
Light and Color
Sunlight
Tungsten Light
Carbon Arc Light
Metal Halide Light
Fluorescent Light
LED Lights
White Balance
Lighting Instruments
Spotlights
Floodlights
Portable Lights
New Lamp Designs
Shaping Devices
Light Control
Lighting Control in the Studio
Lighting Control on Location
Light Measurement
Types of Light Meter Readings
Determining Contrast Ratios
Setting Lighting Instruments
Three- and Four-Point Lighting
Controlling Shadows
Cross Key Lighting
Lighting Moving Subjects
Low-Key versus High-Key Lighting
Single-Camera versus Multiple-Camera Situations
Lighting for Digital Cameras
Lighting Plots
Principles of Design
Design Elements
Color
Composition
On-Set Design Elements
Scenic Design
Set Construction
Virtual Sets
Set Construction
Properties
Costume Design
Makeup
Summary
Exercises
Additional Readings
CHAPTER 8 ●The Camera
Introduction
Camera Placement
Framing
Positioning
Movement
Mounting Devices
Lens Control
Basic Optics
Aberrations
Lens Perspective
Video Cameras
Basic Video Camera
The Camera Chain
Video Camera Filters
Types of Video Cameras
Digital Cameras
Viewfinder
Body
Optics
Recording
Types of Digital Cameras
Film Cameras
Types of Film Cameras
35 mm Cameras
Camera Accessories
Camera Care
Summary
Exercises
Additional Readings
CHAPTER 9 ●Recording
Introduction
Analog Audio
Audiotape Formats
Analog Audio Recorders
Audiotape Speeds
Digital Audio
Digital Recorders
Analog Video
Composite Video Signal
Videotape Formats
Videotape Sound Synchronization
Digital Video
Signal Compression
Digital Videotape Formats
Tapeless Video Recording
Film Recording
Basic Photochemistry
Color Film
Film Exposure
Motion Picture Formats
Film Sound Synchronization
Summary
Exercises
Additional Readings
CHAPTER 10 ●Editing
Introduction
Aesthetic Approaches
Realism
Modernism
Postmodernism
Editing Modes
Fiction
Nonfiction
Editing Workflow
Planning
Acquisition
Ingest
Editing Log
Editing
Finishing
Output
Editing Digital Audio
Synchronizing Sound Sources
Sound Mixing Techniques
Sound Effects
Editing Music
Editing Film
Synchronizing the Dailies
Digital Film Editing
Conforming
Combining the A and B Rolls
Summary
Exercises
Additional Readings
CHAPTER 11 ●Graphics, Animation, and Special Effects
Introduction
Aesthetics of Graphics and Animation
Realist Graphics
Modernist Graphics
Postmodernist Graphics
Principles of Graphics
Design Elements
Color
Composition
Graphic Design
Principles of Graphic Design
Types of Graphics
Computer Graphics
Graphic Applications
Typography
Searching the Internet
Hypertext Markup Language (HTML)
Interactivity
Multimedia
On-Set Graphics
Lettering and Titles
Animation
Storyboards and Animation Preproduction
Types of Animation
Special Effects
Digital Effects
Camera Effects
Optical Effects
Models and Miniatures
Physical Effects
Summary
Exercises
Additional Readings
CHAPTER 12 ●The Future and Your Career
Introduction
Economic Convergence
Technological Convergence
Impact of Convergence on Employment
Preparation for A Media Production Career

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