(Ebook PDF) Strategic Management and Business Police 15th edition by Thomas Wheelen, J Hunger, Alan Hoffman, Charles Bamford 1292215488 ‎978-1292215488 full chapters
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Authors:Thomas L. Wheelen , Series:Strategic Studies [81] , Author sort:Wheelen, Thomas L. , Languages:Languages:eng , Published:Published:Jul 2017 , Publisher:Pearson
Strategic Management and Business Police 15th edition by Thomas Wheelen, J Hunger, Alan Hoffman, Charles Bamford 1292215488 978-1292215488 – Ebook PDF Instant Download/DeliveryISBN:
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Product details:
ISBN-10 : 1292215488
ISBN-13 : 978-1292215488
Author : Thomas Wheelen, J Hunger, Alan Hoffman, Charles Bamford
Picking up where the popular previous editions left off, Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernises this classic text’s approach to teaching strategy with an emphasis on globalisation, innovation, and sustainability. Throughout, the authors equip students with the strategic concepts they will need to know as they face the issues that all organisations must build upon to push their businesses forward. In this edition, Alan Hoffman and Chuck Bamford bring a fresh perspective to this extraordinarily well–researched and practically crafted lesson. Also included is a new chapter on Global Strategy, along with new vignettes and comprehensive, real-world case studies.
Strategic Management and Business Police 15th Table of contents:
Environmental Analysis
97
Industry Analysis
125
Competitive Analysis
133
Porters Five Forces Model
145
Internal Analysis
157
SWOT Analysis
185
The Value Chain Analysis
193
The Core Competence
201
The Competitive Advantage
209
STRATEGY FORMULATION AND CHOICE
225
Developing Alternative Strategies
227
Ansoffs ProductMarket Grid
235
The BCG Matrix
263
TYPES OF STRATEGIES
271
Mergers and Acquisitions
309
Business Strategy
323
TYPES OF STRATEGIES
343
Global Strategy
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