Business Innovation For Dummies 1st Edition by Alexander Hiam 0470601744 9780470601747

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ISBN 10: 0470601744

ISBN 13: 9780470601747

Author: Alexander Hiam

Discover how to access your creative power to boost your success in business Success in business demands constant creativity. Generating fresh solutions to problems and the ability to invent new products or services for a changing market are part of the intellectual capital that gives a company its competitive edge. Business Innovation For Dummies gives you practical, easy-to-follow information for generating new ideas, using creativity to boost sales, solving problems creatively, mastering the art of invention, honing creative thinking skills, and identifying new opportunities. Advice on how to apply creativity to the workplace Ideas for spicing up presentations Shows you how innovation leads to more productive business Business Innovation For Dummies is a must-have guide for anyone in business who is looking to harness their creativity to boost productivity and revenue!

Business Innovation For Dummies 1st Table of contents:

Part I: Making Your Mark as an Innovator 
Chapter 1: Taking an Innovative Approach to Work 

Chapter 2: Creating an Innovative Career Path 

Chapter 3: Leading with Creative Vision 

Chapter 4: Innovating in Sales and Marketing 

Chapter 5: Being an Innovative Strategist 

Part II: Stimulating Your Creative Side: Thinking in New and Different Ways 

Chapter 6: Getting Juices Flowing in Brainstorming Sessions 

Chapter 7: Mastering Advanced Brainstorming 

Chapter 8: Going Beyond Brainstorming 

Chapter 9: Turning Problems into Opportunities for Innovation 
Chapter 10: Going Shopping for Innovations 
Chapter 11: Coming Up with Creative Combinations 

Part III: Applying Creativity and Innovation to Daily Challenges 

Chapter 12: Delivering Fresh Presentations and Proposals 

Chapter 13: Negotiating Creative Win–Wins 

Chapter 14: Innovating to Save Costs 

Part IV: Implementing a Major Innovation 

Chapter 15: Managing the Development of an Innovative Idea 

Chapter 16: Spreading the Word to Diffuse Your Innovation 

Chapter 17: Protecting Intellectual Property 
Chapter 18: Building a Business Around Your Innovation 

Part V: The Part of Tens 309

Chapter 19: Ten Creative Ways to Boost Your Career 

Chapter 20: Ten Tips for More Innovative Meetings 

Chapter 21: Ten Ways to Stimulate Your Creative Genius 

Chapter 22: Ten Tips for Better Implementation of Your Ideas 

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