Masterpieces of Swiss Entrepreneurship 1st edition by Jean Pierre Jeannet, Thierry Volery, Heiko Bergmann, Cornelia Amstutz – Ebook PDF Instant Download/Delivery. 3030652866, 978-3030652869
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Product details:
ISBN 10: 3030652866
ISBN 13: 978-3030652869
Author: Jean Pierre Jeannet, Thierry Volery, Heiko Bergmann, Cornelia Amstutz
Masterpieces of Swiss Entrepreneurship 1st Table of contents:
Front Matter
Part I
Introduction
Founders, Shakers, Prime Movers
Part II
Ownership Structures
Achieving Ownership Stability
Boards and Governance
Part III
The Role Played by Management
Financing the Enterprise
Part IV
Business Focus Choices
Franchise Focus Choices
The Process of Focusing
Part V
Segmentation Choices
International Sales and Distribution Strategies
Marketing and Sales Processes
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