THE DEVELOPMENT OF AN INTERNATIONAL BUSINESS STRATEGY

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International expansion is the next step for many businesses looking to grow and are in the position to do so. Global markets offer new opportunities for increased customer retention, new distribution channels and improved worldwide brand recognition. 

However, it’s difficult to know where to begin with this exciting and important decision. To help you develop an international business strategy, explore our recommended steps below.

THE DEVELOPMENT OF AN  INTERNATIONAL BUSINESS STRATEGY Table of contents:

1. Decide on What You’re Bringing to the Market
2. Set Your Goals
3. Make a Note of Any Competition
4. Develop the Finer Points of Your Strategy
5. Evaluate Your Infrastructure
6. Create a System for Distribution
7. Consider a Partner or Consultant

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