(Ebook PDF) Books in the Digital Age 1st editon by John Thompson 0745683266 9780745683263 full chapters

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ISBN-10 :  0745683266 

ISBN-13 :  9780745683263

Author :  John B. Thompson 

The book publishing industry is going through a period of profound and turbulent change brought about in part by the digital revolution. What is the role of the book in an age preoccupied with computers and the internet? How has the book publishing industry been transformed by the economic and technological upheavals of recent years, and how is it likely to change in the future? This is the first major study of the book publishing industry in Britain and the United States for more than two decades. Thompson focuses on academic and higher education publishing and analyses the evolution of these sectors from 1980 to the present. He shows that each sector is characterized by its own distinctive ‘logic’ or dynamic of change, and that by reconstructing this logic we can understand the problems, challenges and opportunities faced by publishing firms today. He also shows that the digital revolution has had, and continues to have, a profound impact on the book publishing business, although the real impact of this revolution has little to do with the ebook scenarios imagined by many commentators. Books in the Digital Age will become a standard work on the publishing industry at the beginning of the 21st century. It will be of great interest to students taking courses in the sociology of culture, media and cultural studies, and publishing. It will also be of great value to professionals in the publishing industry, educators and policy makers, and to anyone interested in books and their future.

Books in the Digital Age 1st Table of contents:

Part I: The Publishing Business
1: Publishing as an economic and cultural practice
The publishing firm
The publishing cycle
The publishing chain
The economics of publishing
2: The social structure of publishing fields
The publishing field and forms of capital
The differentiation of the publishing field
The linguistic and spatial properties of publishing fields
Publishing and adjacent social fields
3: The publishing field since 1980
The growth of title output
Concentration and corporate power
The transformation of the retail sector
The globalization of markets and publishing firms
The impact of new technologies
Part II: The Field of Academic Publishing
4: Academic publishing under pressure
The field of academic publishing
The decline of the scholarly monograph
The differentiated pattern of monograph sales
The changing structure of the library market
Institutional pressures on university presses
5: Academic publishing in transition (1): changingorganizational cultures
Reduction of costs
Increase of prices
Changing publishing strategies
Greater selectivity in title acquisition and list-building
Growth of marketing concerns
Changing organizational cultures
6: Academic publishing in transition (2): list diversification and field migration
The pursuit of diversification
The pull of the textbook market
The lure of the trade
The attractions of the region
Sequestering the monograph
Some consequences of field migration
7: Academic publishing at the crossroads
The transformation of the field
Uncertain times
Conflicting logics
Academic publishing in the face of an uncertain future
Part III: The Field of Higher Education Publishing
8: Higher education publishing in the US (1): the formation of the field
The field of higher education publishing
The rise of the textbook conglomerates
The package wars
The growth of the used book market
Some consequences
The problem of sell-through breakdown
9: Higher education publishing in the US (2): the differentiation of the field
Differentiated markets for textbooks
The BYTES study
University presses in the field of higher education publishing
The coursepack business
The future of higher education publishing in the US
10: Higher education publishing in the UK
Differences between the fields of higher education publishing in the UK and the US
The changing structure of the field of higher education publishing in the UK
Intensifying competition at the lower levels of the curriculum
The reorientation of UK publishers to international markets
The impact of the RAE on higher education publishing
11: Globalization and localization in the UK field of higher education publishing
The rise of globalizing firms in higher education publishing
Three stages of global expansion
The competitive advantages of the global players
The importance of local knowledge
The future of higher education publishing in the UK
Part IV: The Digital Revolution
12: The digital revolution and the publishing world
The impact of digitization on publishing
Technologies, markets and added value
Technologies and forms of content
Technologies and types of publishing
13: Academic publishing and the digital revolution
Academic books as digital content
The virtual library model
The digital warehouse model
The scholarly corpus model
The scholarly community model
Lessons, problems and prospects
14: Higher education publishing and the digital revolution
Textbooks, companion websites and e-supplements: the evolution of the package
The rise of the customized textbook business
B2B partnerships with higher education institutions
The development of pedagogically oriented databases
Lessons, problems and prospects
15: The hidden revolution:reinventing the life cycleof the book
The rise of the digital workflow
The management of digital assets
Digital printing and print on demand
Reinventing the life cycle of the book

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