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Corporate Social Responsibility A Strategic Perspective 1st edition by David Chandler 1606499157 9781606499153

Name: Corporate Social Responsibility A Strategic Perspective 1st edition by David Chandler 1606499157 9781606499153
SKU: EB-20878
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Authors:David Chandler , Series:Strategic Studies [24] , Tags:Business Expert Press Principles for Responsible Management Education Collection; Business Ethics; corporate social responsibility; strategic CSR; strategic management; sustainability; sustainable value creation , Author sort:Chandler, David , Languages:Languages:eng , Published:Published:Oct 2014 , Publisher:Business Expert Press , Comments:Comments:Business Expert Press Principles for Responsible Management Education Collection

SKU: EB-20878 Category: eBook PDF Tags: Corporate, David Chandler, pragmatic philosophy, Social Responsibility, Strategic

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Corporate Social Responsibility A Strategic Perspective 1st edition by David Chandler – Ebook PDF Instant Download/DeliveryISBN: 1606499157, 9781606499153

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ISBN-10 : 1606499157

ISBN-13 : 9781606499153

Author: David Chandler

The goal of this project is to detail the core, defining principles of strategic CSR that differentiate it as a concept from the rest of the CSR/sustainability/business ethics field. It is designed to be a provocative piece, but one that solidifies the intellectual framework around an emerging concept–strategic CSR.The foundation for these principles comes from my perspective as a management professor within the business school. As such, it is a pragmatic philosophy, oriented around stakeholder theory, that is designed to persuade business leaders who are skeptical of existing definitions and organizing principles of CSR, sustainability, or business ethics. It is also designed to stimulate thought within the community of intellectuals and business school administrators committed to these issues, but who approach them from more traditional perspectives. Ultimately, therefore, the purpose of the strategic CSR concept (and this book) is radical–it aims to redefine both business education and business practice. By building a theory that defines CSR as core to business operations and value creation (as opposed to peripheral practices that can be marginalized within the firm), these defining principles become applicable across the range of operational functions. As such, they redefine how businesses approach these functions in practice, but also redefine how these subjects should be taught in business schools.

Corporate Social Responsibility A Strategic Perspective 1st Table of contents:

Introduction

Principle 1: Business Equals Social Progress

Principle 2: Shareholders Do Not Own the Firm

Principle 3: Identifying Stakeholders Is Easy; Prioritizing Stakeholder Interests Is Difficult

Principle 4: CSR Is Not Solely a Corporate Responsibility

Principle 5: Market-Based Solutions Are Optimal

Principle 6: Profit = Economic Value +Social Value

Principle 7: The Free Market Is anIllusion

Principle 8: Scale Matters; Only Business Can Save the Planet

Principle 9: Strategic CSR Is Not an Option; It Is Business

Principle 10: Milton Friedman Was Right; the Social Responsibility of Business Is Business

Conclusion: Strategic CSR As ValueCreation

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