Digital Colour in Graphic Design 1st Edition by Ken Pender ISBN 0240515277 9780240515274

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Product details:
ISBN 10: 0240515277
ISBN 13: 9780240515274
Author: Ken Pender
Complete, practical guide to handling colour graphics on the desktop for Mac and PC – from the scanning, creation and manipulation of images to processing for different colour output devices. Keep this handy book on your desk to help you achieve more professional-looking results in colour for a wide variety of tasks.

An accompanying CD-ROM allows you to view practical examples of colour techniques in graphic design on the screen, demonstrating the techniques described in the book.

The underlying principles of digital colour are explained in detail:

· colour models
· ways in which scanners, monitors and printers handle colour
· system calibration methods
· colour management processes
· colour processing features in software
· colour conversions

Practical examples of colour techniques in graphic design are illustrated using a variety of software applications: Photoshop, Fractal Painter, Ray Dream Studio, Illustrator, Freehand, CorelDraw, Fractal Poser and Metatools Bryce. The examples are conducted through a series of workshops leading you through a variety of processes.

Ken Pender is a freelance designer. He was, for many years, a Manager with IBM, including four years as Manager of their European Computer Integrated Manufacturing Technology Centre in Germany. He is also author of ‘Digital Graphic Design’ and ‘Digital Video for the Desktop’ for Focal Press.

Digital Colour in Graphic Design 1st Edition Table of contents:

Chapter 1: Introduction to Colour Theory

• Understanding Colour and Its Role in Design
• Basic Colour Theory: Primary, Secondary, and Tertiary Colours
• The Colour Wheel and Colour Harmonies
• Warm vs. Cool Colours
• Colour Context and Perception

Chapter 2: Colour Models and Colour Spaces

• RGB (Red, Green, Blue) Colour Model
• CMYK (Cyan, Magenta, Yellow, Key/Black) Colour Model
• HSL (Hue, Saturation, Lightness) and HSV (Hue, Saturation, Value)
• Pantone and Spot Colour Matching
• Understanding Colour Profiles and Calibration

Chapter 3: Digital Colour Systems

• Colour Representation in Digital Media
• Colour Depth and Bit Depth
• Managing Colour on Different Devices (Monitors, Printers, and Displays)
• Screen vs. Print: Understanding the Differences
• Colour Gamut and Colour Accuracy

Chapter 4: The Psychology of Colour in Design

• How Colour Affects Mood and Emotion
• Cultural Significance of Colours
• Colour in Branding and Identity
• Using Colour to Communicate Messages
• Case Studies on Effective Colour Use

Chapter 5: Colour in Graphic Design Software

• Introduction to Graphic Design Software (Photoshop, Illustrator, etc.)
• Working with Colour Palettes and Swatches
• Creating Gradients, Blends, and Colour Transitions
• Using Colour Tools and Colour Libraries in Software
• Colour Matching and Correction Techniques

Chapter 6: Colour Theory in Digital Illustration

• Choosing Colour Schemes for Illustrations
• Colour Contrast and Visual Balance
• Using Colour to Create Depth and Focus
• Case Studies: Digital Illustrations and Colour Techniques
• Practical Exercises in Digital Colouring

Chapter 7: Colour and Typography

• Integrating Colour with Fonts and Text
• Contrast Between Text and Background Colours
• Colouring Text for Readability and Impact
• Typography and Branding: Colour’s Role in Identity
• Choosing the Right Colours for Typefaces and Layouts

Chapter 8: Colour in Web and Interactive Design

• Colour Choices for Web Design and User Interfaces
• Colour Accessibility and User Experience (UX) Design
• Colour Contrast in Web Design: Meeting Accessibility Standards
• Using Colour in Interactive Media and Animation
• Best Practices for Digital Colour in Responsive Web Design

Chapter 9: Colour for Print Design

• Preparing Colour for Print Projects
• Understanding Colour Modes (CMYK vs RGB in Printing)
• Printing Processes and How Colour Is Affected
• Proofing and Adjusting Colours for Print Output
• Case Studies in Colour Usage for Print Advertising

Chapter 10: Advanced Colour Techniques and Trends

• Exploring Dynamic Colour and Colour Interactivity in Modern Design
• Current Colour Trends in Digital and Graphic Design
• Using Colour for Visual Storytelling
• Cutting-Edge Colour Tools and Technology
• Innovations in Colour Printing and Digital Design

Chapter 11: Colour Management and Workflow

• Managing Colour Across Different Platforms and Devices
• Colour Calibration and Profiling Techniques
• Colour Consistency in Multi-Platform Design
• Tools for Colour Management in a Professional Workflow
• Best Practices for Managing Digital Colour Projects

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